The Financial Times reported yesterday that Google is phasing out internal use of Microsoft’s Windows operating system, ostensibly for security reasons.
I will not suggest that Windows doesn’t have its security problems, most of which have been well documented over the years, though new ones surface regularly. I have no doubt that the security shortcomings of Windows have been real problems for Google and its employees. Early this year, for example, Windows-based PCs running Internet Explorer were breached by Chinese hackers in what became known as Operation Aurora, resulting in a major standoff between Google and China that saw the former ultimately relocate its Chinese search operations to Hong Kong.
Still, we’d be remiss if we didn’t recognize that there’s another aspect to the phasing out of Windows at Google, increasingly a competitor to Microsoft on multiple fronts that extend far beyond search and related advertising.
One of Google’s biggest pushes, of course, is cloud computing, for which it would like to serve as poster child and exemplar. Google has developed application services and even an operating system, Chrome, to better deliver its vision of cloud computing to consumers and enterprises alike. Unlike Windows, Chrome is designed from the ground up to handle web-based applications. Windows, of course, draws its lineage and its market power from a desktop-based model of computing, in which applications run wholly (or in large part) on a personal computer.
Microsoft and Google are competing to deliver their respective visions of cloud computing to consumers and business. Even in the cloud, the operating system is important, in that it frames user engagement with remote application services. While its mandate and responsibilities are changing, the operating system still owns important real estate.
For now, though, Google says its employees are free to use Macs and Linux-based systems, but not Windows-based PCs. Google employees, however, report that the company would like to see its staff, and many others besides, using more Google-based products and services, including Chrome, on a regular basis.
That’s a logical objective for Google to pursue. How can consumers and businesses have confidence in Chrome if Google doesn’t use it internally? Increasingly, for as long and as hard as Google promotes Chrome beyond its own walls, expect the company to adopt it increasingly on its own campuses. As the saying does, Google will have to eat its own dog food.
In the meantime, though, Google employees are free to use their Macs. That will change, I’m sure, as Google pushes a tandem of Chrome and Android at home as well as away.