Microsoft Will Refrain from Internet Buying Frenzy

Microsoft shareholders will be relieved to learn that CEO Steve Ballmer hasn’t lost his mind yet. Despite rumors to the contrary, Microsoft has no intention of staggering through the Valley and other ports of call on a profligate Internet buying binge.

So, no, you wont’ see a Microsoft acquisition of Facebook; nor will you see Microsoft make a determined run at recently refinanced LinkedIn.

Ballmer explained to the Financial Times that the aborted bid for Yahoo was “about the ad platform,” not “about just any one of the applications.” Said Ballmer: “The most important application for the foreseeable future . . . is search.”

And search, as any observer of Google knows, derives its value by serving as a proven platform for advertisements. Social networking? Not so much — at least, not yet.


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