Defecting from Google to Facebook: It Must Be All About the Benjamins

Don’t get me wrong. I understand why ambitious Googlites who’ve done their four or five years of service at the company — and cashed out their options — might want to test their mettle in entrepreneurial pursuits, joining exciting startup companies trying to launch new technologies, solving intractable new problems, and generally advancing into unexplored realms of possibility.

What I don’t grasp is why Googlites would defect from the search-and-ad giant to the lame, privacy-invading, one-trick social-networking pony called Facebook. I mean, think about it. Facebook is one stiff wind from falling off the industry cliff into the valley of oblivion. Even Microsoft knows it, which is why it is suddenly reconsidering all the online properties they passed over in favor of their ludicrously wrongheaded investment in the social-networking flavor of the Web 2.0 month.


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