Microsoft Makes Christmas Push for Vista-Compatible Wares

Microsoft’s Windows Vista won’t be ready to serve as a stocking stuffer for the holiday season, but Microsoft is launching two programs — "Certified for Windows Vista" and "Works with Windows Vista"– that will promote hardware and software that will work with Vista when it finally ships.

The products comprised by the "Certified for Windows Vista" designation will have gone through independent testing to meet specific performance standards, while the "Works with Windows Vista" products will simply be Vista-compatible.

In reference to the programs, Mike Sievert, corporate vice president of Windows client marketing, said the following:

This certification ensures our customers will have a great experience with these products now, and an even better one when they are using them with Windows Vista.

That doesn’t exactly sound like a pitch that will have retail cash registers ringing in the buildup to the holidays. With all the other competition for consumers’ wallets — what with gaming consoles, PC-based games, handheld gaming platforms, new mobile phones — it’s difficult to imagine that consumers will be breaking down the doors to buy hardware and software that will work with an operating system that will not be on the market when the holidays roll around.

These programs have more to do with allaying the disappointment of Microsoft’s Vista partners, who had expected Vista to ship for the holidays, than about generating meaningful revenue during the festive season.


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